Forrester Includes Hero Digital in Now Tech: Marketing Creative And Content Services Report


Hero Digital is proud to be included in Forrester’s recent report—Now Tech: Marketing Creative And Content Services, Q4 2021.

Marketing creative and content service providers empower leading companies to differentiate their brands, establish an emotional connection with their customers, and communicate their essential product/service information.

Forrester’s analysis of marketing creative and content service providers has included Hero Digital in its digital products and marketing capability segment.

We believe that what’s good for people is good for business. Our inclusion in this Forrester report aligns with Hero’s mission to bring moments of truth and beauty into people’s lives.

Creating emotional connections with customers requires a deep understanding of what people value most. According to the Forrester Report, “CMOs and B2C marketing executives who want to develop effective marketing campaigns and programs need to partner with creative agencies armed with consumer-centric perspectives and creative problem-solving skills.”

As we enter 2022, expectations continue to shift. To build lasting relationships with customers and prospects, leading brands must develop relevant, personalized products and experiences. This begins with finding the right creative partner.

The importance of insights and analytics in digital experience development and delivery is paramount. We’re proud to lead the way forward with transformative customer experience strategies and customer intelligence solutions.

The Forrester report is intended to help CMOs and B2C marketing executives “understand the value they can expect from marketing creative and content providers and make selections based on the creative and content capabilities that fulfill their needs.”

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