Drive business performance with media, marketing campaigns, and digital properties.


Perform Playbook

Use digital marketing as a value driver, not just an experience builder.
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“Driving value and return is core to our values. We’re excited to help business leaders evolve beyond digital transformation.”

Meet our Heros

Meet our Specialists

Performance Optimization

Mary Schneeberger

Managing Director

I am the Senior Vice President of Performance Offering at Hero Digital, with a strong focus on driving value for clients through data-driven strategies and personalized experiences throughout the customer journey. I enjoy solution selling, business development, platform implementations, and optimizations for the Adobe and Salesforce product suites.


Kevin Hanley

EVP, Marketing Services

I’m the Executive Vice President of Marketing Services at Hero Digital, and have a proven track record of developing and executing digital transformation initiatives for some of the world's largest brands. I’m known for driving strategic growth and digital evolution for organizations seeking to enhance their brand presence and customer engagement. I thrive on delivering exceptional results for Hero Digital’s clients.


Yana Vaysman

Managing Director, Managed Services

As the Senior Vice President of Managed Services at Hero Digital, I have a proven track record of success in the digital industry. I have played a key role in managing successful startup expansions and subsequent acquisitions, with a focus on driving growth. My commitment to driving operational excellence, enhancing system performance, and delivering value to clients make me a trusted leader in the digital services industry.

Perform at a higher level.

We acquire and retain high-value customers with data-driven creative, campaigns, digital enhancements, and journey optimization to deliver valuable business outcomes within the dynamic digital landscape. Check out our performance offerings below.


Marketing and Creative Services

Derive insights to fuel audience, marketing, media, and content strategy. Design and implement modern marketing operating models, ways of working, and enablement technologies. Engage with customers in meaningful ways. Enable personalized content at scale, curating the right creative content across channels, in real time, when needed. Our atomic content approach curates millions of relevant content variations to fit each customer’s context and needs using technology, templates, and modular content production.


Managed Services

Outsource the responsibility for maintaining—and anticipating the need for—a range of technology, commerce, and marketing processes and functions. Improve operations and reduce budgetary expenditures by reducing directly-employed staff. We assign a cross-functional team capable of user interface development, content entry, systems integration, quality assurance, and systems integration.


Data Services

Turn targeted prospects and marketing interactions into qualified opportunities, next-step sales conversations, and revenue by focusing on customer analytics, paid media channels with proven performance, and technology that reduces operational burdens.

Our Impact
Increase in conversions from online channels for Sunrise Senior Living
0 %
Increase in retained customers for Comcast Xfinity
0 %
Mike Adams
“Hero Digital has been a strong thought partner from the beginning. We continue to work with them, especially in areas of digital product management.”
Michael Adams, CIO at Brunswick
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