Financial Services
Academy Mortgage website on mobile device. Work

Academy Mortgage

Academy Mortgage partnered with Hero Digital to reimagine its entire marketing ecosystem, from its website to all aspects of the brand.
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Arun Kumar

We’re always open to a chat and coffee to share our perspective.

Meet our Heros

Meet our Specialists

Innovation & Value Strategy
01.

Bryan Dohmen

Senior Director, Strategy

I believe that a well-defined problem is halfway to being solved. As Senior Director of Strategy at Hero Digital, I have a passion for connecting with businesses and teams to explore innovative ways of enhancing customer engagement through superior products and services. I bring a unique perspective to strategic planning and execution and I enjoy navigating complex challenges to drive impactful outcomes. 

02.

Arun Kumar

EVP, Data & AI

I believe organizations need to combine technology at scale with the power of human insight and empathy to develop meaningful, relevant, and experience-based relationships. I have led teams for some of the top agencies in the world including Wunderman Thompson and Publicis Sapient and helped build multi-channel touchpoints and direct-to-consumer strategies for brands like The American Red Cross, Bose, Carnival, Newell Brands, and TD Bank. 

Increased digital adoption, combined with shifting economic conditions and rising competition has changed the dynamics across every financial sector.

Traditional financial institutions must improve their customer experiences before falling behind fintech and other competitors. At the same time, all firms should pace the needs of millennials and Generation Z, who bank differently than their parents.

Financial services leaders need to transform their business strategies to meet the increasing demand for privacy and control. This begins with understanding the individuals on the other side of the screen.

Consumers in financial services expect a clear customer experience that protects their personal data. Firms seeking to convert customers into brand advocates must appeal to a sense of pride by improving their reputation as well as empowering people to make confident decisions.

Increase in credit card applications year over year for Elan Financial Services

0 %

Increase in new 
card holders year-over-year for Elan Financial Services

0 %

Lift in mortgage applications for Bank of Hawaii

230 %

Increase in open account form completions for Simmons Bank

10 %
What our clients are saying
Joe Harouni
“We’re continuously receiving positive feedback from our banker community on the experiences and tools. Unlike anything I’ve heard in the past. Continued optimizations are driving very positive engagement.”
Jim Poluch, Senior Vice President, Elan Financial Services
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