How search marketers win from Google’s Fitbit acquisition
As of Q2 2019, Apple Watch reportedly owned about 38% of the wearables market share. But Google’s plan to acquire […]
SEO
Google BERT: What this SEO algorithm update means for the future of search
On October 25, 2019, Google announced a large algorithm update widely known as BERT. This update affects “one in ten
How to optimize your content for voice search
Did you know that one in six Americans use voice assistants? More than 39 million people across the United States
How to rank in the answer box: Learnings from SMX Advanced
The Answer Box, also known as Quick Answers, Position Zero, and Featured Snippets, is one of the trendiest topics in