Spaulding Rehabilitation Network
![Spaulding Website screenshots](https://herodigital.com/wp-content/uploads/2019/10/Spaulding_Case-Study_Header-1536x896.png)
A digital experience that truly has access for all in mind
![Spaulding website accessibility features](https://herodigital.com/wp-content/uploads/2019/10/spaulding-accessibilitiy-1920x2110.png)
Challenge
Spaulding Rehabilitation, part of the Mass General-Brigham health system, is a recognized leader in rehabilitative medicine. Since their founding in 1970, they have grown to over 34 locations through a combination of mergers and expansions.
Multiple systems combined over the years resulted in a disjointed patient experience that left patients, caretakers, and other healthcare professionals confused and sometimes unable to access the experience at all.
Solution
- Transformed 15 disparate experiences into one AAA and WCAG certificated experience
- Defined an information architecture that simplified user journeys and was optimized for organic search
- Partnered with Perkins Access to conduct field research and testing with actual patients—helping us solve real pain points and usability issues
- Enabled assistive technology in the website experience
- Used WAI-ARIA specifications to set standards across devices
Services
Experience Strategy
Experience Design
Analytics and CDP
Content Strategy and Creation
SEO
Best Site Design Winner, eHealthcare Leadership Award
![Woman sitting on floor looking at laptop.](https://herodigital.com/wp-content/uploads/2019/10/spaulding_header.jpg)
Accessibility transcends the physical.
A digital experience that brought accessibility and approachability to the forefront—an experience that is truly for all.
![](https://herodigital.com/wp-content/uploads/2024/02/xfinity-refill.jpg)
![Mobile phone with the Spaulding news feed shown.](https://herodigital.com/wp-content/uploads/2019/10/Spaulding-Left.png)
![Mobile phone with the Spaulding mobile menu shown.](https://herodigital.com/wp-content/uploads/2019/10/Spaulding-Right.png)
Let’s Get to Work
Solve your problems today
Work with our expert problem solvers to capture enormous opportunities.