How Comcast is transforming the customer experience
In this episode we talk with Rhona Bradshaw, SVP Consumer Experience Transformation at Comcast Xfinity. She shares an insider view […]
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CX Strategy
Healthcare’s new CX reality: A preparedness guide
The most immediate threat to healthcare in the U.S. is capacity — the capacity of hospitals, emergency departments, and outpatient
How to prove the business value of your customer experience investment
Customer experience (CX) investments are often measured with soft evaluations of how an omnichannel marketing funnel feels to a customer.
How to create meaningful experiences with customer journey maps
When organizations undergo external digital transformation, they also need to shift their mindset from statements of “we want” or “we
Useful for all: Why digital accessibility should be your top CX priority
While emotional brand experiences were a huge focus for the 2018 digital landscape, accessibility is increasingly front-and-center in conversations about
The top 6 emotional brand connections that build loyalty
Customer experience design is all about putting the customer first to build and deliver solutions that are both memorably helpful
Data: The most essential ingredient for an AI-driven experience strategy
Artificial intelligence (AI) in pop culture often imagines a futuristic world in which every car is self-driving and every home
How to win at digital transformation
Digital transformation has been a red-hot topic of conversation across corporate board rooms and C-suites. Due to the threat of
Our customer experience maturity model
It’s no secret that customer experience (CX) is crucial. Salesforce reports that 80% of consumers value a company’s experience just
How to create omni-channel customer experiences
The lines between physical and digital interactions with customers have blurred, and your business strategy needs to keep up with