How search marketers win from Google’s Fitbit acquisition
As of Q2 2019, Apple Watch reportedly owned about 38% of the wearables market share. But Google’s plan to acquire […]
Google BERT: What this SEO algorithm update means for the future of search
On October 25, 2019, Google announced a large algorithm update widely known as BERT. This update affects “one in ten
The future of paid media: A Google Marketing Live recap
Imagine a world without keyword targeting, where the ad platform determines the right content for the right user intent based
Rehab advertising: What marketers can do about new Google Ads policies
As medical advancements grow, so does prescription drug abuse that has been categorized as an opioid epidemic in the United