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Attend our session

Modern solutions to engage customers in a connected world

Tuesday, April 27 at 4:00pm – 4:30pm EDT

Kenneth Parks, CMO at Hero Digital
Christian Small, VP of Digital Marketing at Jefferson Health

Learn how a category leader is creating new value in an industry undergoing rapid disruption and change. This winning brand is embracing new ways to differentiate on customer experience in a hyper connected digital economy. Understand how comprehensive personalization and integrated experiences come to life utilizing the complementary architecture of the Adobe suite.

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Meet our session speakers

Christian Small

Enterprise Vice President of Digital Marketing
Thomas Jefferson University Hospitals

Christian Small is EVP of Digital Marketing for Jefferson Health and Thomas Jefferson University. He is a results-driven digital marketing professional with experience utilizing a broad range of online marketing techniques and applications to address consumer needs.

Kenneth Parks

Chief Marketing Officer
Hero Digital

As Chief Marketing Officer, Kenneth leads brand strategy and go-to-market activities at Hero Digital. He has spent more than 20 years in next-generation marketing consulting and digital transformation fusing data, customer experience, media, and technology. Kenneth’s disruptive, customer-first perspective has helped to create Aetna’s health app, launch Teledoc’s digital experience, establish real-time customer service via Twitter with Delta@Assist, and elevate the AmEx Platinum experience with Centurion Concierge.

See our spotlight

Gigamon’s brand and business reinvention

How does a decades old leading high tech B2B company embrace its startup roots to use digital transformation to reinvent not only their experiences, but entire products lines? 

Hero developed a beautiful campaign that dramatized all that could happen in a milla milla second. Repositioning the brand as a catalyst for speed in a world that can’t catch up.

Stay tuned to the release of our Customer Success Video to share the Gigamon story. The content will go live during Adobe Summit so we will keep it close to our vest for now. Here is a hint… Don’t Blink.

Enter our giveaway

“The Customer of the Future” with CX Futurist Blake Morgan

Hero Digital has teamed up with Blake Morgan, customer experience futurist and award-winning author, to bring you the latest trends shaping the future of work and customer engagement. Enter for a chance to win a signed copy of Blake Morgan’s bestselling book, “The Customer Of The Future: 10 Guiding Principles For Winning Tomorrow’s Business.” Select winners will be invited to an interactive “Meet the Author” virtual event with Blake Morgan. Plus, for each submission, we’ll donate on your behalf to address the educational divide between underserved and underrepresented students. The donation will help fund Makers + Mentors Network, a STEM Initiative of Citizen Schools.

Chat with our Braindate Ambassadors

Braindate makes it easier for you to connect with each other in a more natural and selective way. It facilitates peer to peer learning so you can network with others who share your interests and challenges for topic-driven, learning conversations. Our Braindate Ambassadors will be curating topics and pulling in thought leaders and industry experts. Contact us if you have a topic you would like to curate during Summit.

George Haenisch

Vice President, Alliances

Kevin Lazorik

Senior Vice President, Alliances



About Hero Digital

Born at the intersection of business, design, and technology, Hero Digital creates experiences of Truth & Beauty that create value for people and business. An Adobe Platinum Solution Partner, Hero offers multiple specializations across the Adobe Experience Cloud and Marketo Engage, providing clients with unprecedented levels of business results through creativity, delivery speed, and technical proficiency.

A trusted advisor to brands like Comcast, U.S. Bank, Twitter, Salesforce, Sephora, John Muir Health, and TD Ameritrade, Hero offers a powerful business outcome accelerator – from the imagination it takes to unlock new value, through to the execution required to realize revenue growth. Contact us to learn how Hero and Adobe can help with your digital customer experience initiatives.