Re-imagining B2B marketing for a digital world
Modern B2B marketing is complex and requires the right mix of creativity, business acumen, and martech expertise. Today’s B2B buyers and influencers expect a consumer-like experience — relevant, convenient, omni-channel, in the right moment. Making sure you get the right message to the right decision makers and influencers at exactly the right time and across the right channels requires deep industry knowledge and experience in B2B omni-channel design and execution.
B2B CMOs need a partner with B2B experience, specificity, and depth. At Hero Digital, we help clients make the shift from siloed marketing and sales channels to an integrated ecosystem that operates across the buyer purchase journey made smart with buyer intent signals and fueled by content that converts. We bring a deep heritage in data, strategy, analytics, creative, tech, digital media and channel disciplines. By layering high-powered, marketing technologies, we activate and evolve your buyer strategy and execute the people-based marketing programs that drive growth. Hero Digital develops, designs, and executes award-winning demand generation and CX programs for many of the best business brands in the world.
Technology Expertise
- Intent: 6Sense preferred partner
- Marketing Automation: Marketo, Oracle Eloqua, Salesforce
- Analytics and Data Visualization: Adobe Analytics, Google Analytics, Tableau