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How Wells Fargo turns disruption into an opportunity for reinvention

“It's a complex world. And the brands that are human and humble, and clear about what they have to offer, are rewarded with trust and loyalty.”

In this episode, we talk to Jamie Moldafsky, Chief Marketing Officer at Wells Fargo. Moldafsky sheds lights on the changes in customer preferences and needs since the start of the pandemic, and how the company has responded. Listen in to hear Moldafsky’s three pieces of advice for achieving customer experience success, even in the midst of a global crisis.

Brought to you by Hero Digital, Prosper is a podcast on Truth & Beauty in business. Hear conversations with leading advocates, disrupters, and innovators who are creating modern brand experiences that have a positive impact on people — and the businesses that serve them. Make sure to subscribe so you never miss an episode.