Partners

Optimizely

Together with Optimizely, we lead brands through digital transformation and performance optimization.

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PLATINUM PARTNER
2023 DXP SOLUTION PARTNER OF THE YEAR
2022 DXP SOLUTION PARTNER OF THE YEAR
OPTIMIZELY PARTNER ADVISORY BOARD
Overview
News

Hero Digital Wins Optimizely’s DXP Partner of the Year Award

Our solutions yielded significant business results and drove long-term growth for Optimizely and Hero Digital’s mutual clients.
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Meet our Heros

Meet our Specialists

Innovation & Value Strategy
01.

Bryan Dohmen

Senior Director, Strategy

I believe that a well-defined problem is halfway to being solved. As Senior Director of Strategy at Hero Digital, I have a passion for connecting with businesses and teams to explore innovative ways of enhancing customer engagement through superior products and services. I bring a unique perspective to strategic planning and execution and I enjoy navigating complex challenges to drive impactful outcomes. 

02.

Arun Kumar

EVP, Data & AI

I believe organizations need to combine technology at scale with the power of human insight and empathy to develop meaningful, relevant, and experience-based relationships. I have led teams for some of the top agencies in the world including Wunderman Thompson and Publicis Sapient and helped build multi-channel touchpoints and direct-to-consumer strategies for brands like The American Red Cross, Bose, Carnival, Newell Brands, and TD Bank. 

As the two-time winner of Optimizely’s DXP Solution Partner of the Year, we love solving hard problems using Optimizely’s solutions.

Using Optimizely, we ensure our clients receive best-in-class customer experience capabilities including content creation, data management, commerce, and real-time testing.

01.

Content Management & Marketing

Get the most value out of your content with Optimizely’s fully composable CMS. Deliver engaging experiences across every channel, and personalize with AI-driven insights.

02.

B2C & B2B Commerce

Deliver modering buying experiences using tools that allow you to iterate quickly to meet customer demands and customize at scale.
03.

Experimentation

Test-and-learn is the path to true customer obsession. With Opimizely’s experimentation features it’s easy to run experiments, generate insights, and continuously optimize.
04.

New Product and Service Innovation

Define the financial outcomes you expect to achieve through customer experience investments that address new or unmet target customer needs.
Our Impact
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Client Insights

Inspiring Sustainable Weight Management

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When Gelesis launched Plenity®, a weight management product backed by behavioral science, they needed a partner to create a digital ecosystem that offered support, education, and community.

Plenity capsules are inspired by naturally-derived ingredients. They help you feel fuller, eat less, and lose weight. But, for Plenity to work as effectively as possible, members need to stick to a regimen of three capsules taken twice daily.

Gelesis partnered with Hero Digital to create a digital member experience that inspires program commitment, while also empowering members to live healthier lives.

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“Hero Digital’s CX innovation and deep expertise in advanced test and learn solutions brings a unique offering to our joint customers looking to drive digital transformation through exceptional customer experiences. We look forward to building on our recent shared success to create value for more brands.”
Alex Atzberger, CEO of Optimizely
Optimizely Insights

Projects, research, and perspectives…

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