This position can be remote or based out of any Hero Digital office.

Overview

We're looking for a Director to join the Hero Digital Data & Insights team. Are you a natural leader who is passionate about data and technology? Do you love to solve sophisticated problems in the areas of identity resolution, data management and personalization of customer experience? Do you love working in a collaborative and encouraging environment? If so, you may be the right person for the job!

What you’ll do

  • Partner with key leads on the team to set up a data technology solution towards: Identity resolution, data management, personalization and running data flows through the entire technology stack
  • Work with the marketing technology team to develop use cases to activate customer/client data with the use of technology
  • Develop a technology driven data offering, with a specific focus on the use of CDPs to activate client data
  • Create POVs on data activation through the customer lifecycle, with emphasis on use of first party data
  • Partner with cross-functional teams to develop core offerings in the space of first party data activation, and end to end personalization of customer experience
  • Define data and measurement standard methodologies in collaboration with primary partners
  • Collaborate with engineering on planning, development, coding, and QA for data/analytics solutions implementation
  • Support business development efforts, including opportunity identification, proposal development, and presentation

Who you are

  • We would prefer that you have at least 10 years of experience.
  • You have 4 plus years proven ability working with marketing tech stacks (CDPs, CRM systems, data warehouses, Marketing Automation tools)
  • You have 5 plus years demonstrated ability developing and activating use cases on first party data (unique ID, location, behavior etc) through the use of marketing technology 
  • You have 5 + years demonstrated ability in a cross functional role, developing solutions in collaboration with technology, strategy and creative teams
  • Expertise or experience working with the Adobe tech stack (AEP, AEM, AAM, AA, Adobe Campaign, Marketo, Launch etc)
  • We will look to you to have the ability to translate business needs into technical specifications
  • We will look for you to have excellent presentation development and delivery skills

Who we are

We are a leading independent customer experience agency in North America that was born in California, at the intersection of business, design and technology. Our purpose is to bring moments of Truth & Beauty into people’s lives by creating customer experiences that are good for people and good for business. We drive growth and loyalty through a relentless focus of placing our client’s customers at the center of their business. Led by the experts in strategy, marketing, data, design, and technology, we work in blended teams, solving client problems and delivering results at market speed. These teams help Fortune 500 companies like Comcast, Oracle, Twitter, U.S. Bank, Salesforce, Sephora, UnitedHealthcare, and TD Ameritrade Institutional invent, transform, and perform to deliver new brand and business value.

Do you share the values that set our company apart?     

We are expanding our team of humble and hardworking people who share the qualities we believe in. We seek those who are Wholehearted, Craft-driven, and Bright.

We are grounded in the values of who we are that ultimately lead to moments of Truth & Beauty. We celebrate leaders at all levels who take risks and create magic. We bring our complete, genuine, and whole-hearted selves forward each day. We are craft-driven in nature, with strong curiosities, but with a diligent and meticulous approach. And we bring an unexpected brightness through imagination, inspiration and an optimistic mindset. The commitment we make to our work is the source of our pride and the basis of our reputation. 

Above all, Hero Digital is committed to creating an inclusive employee experience. One that reflects the world we live in today. We are an equal opportunity employer that welcomes people regardless of backgrounds, experiences, abilities, and perspectives.

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