Turning Data Analytics into Actionable Insights

Our Data Analytics Services

Brands have more data about their customers than ever before. We combine strategy and tools like Adobe Analytics, Google Analytics, Tealium, and more to turn that data analytics into insights and web analytics strategies that drive business decisions and improve performance.

Data
Strategy

  • Data and Analytics Audit
  • Business Goals and Requirements
  • Competitive and Peer Analysis
  • KPI Definition
  • Measurement Strategy

Solution
Design

  • Systems Architecture
  • Solution Design Reference
  • Attribution Modeling
  • Reporting Design

Solution
Implementation

Tools we work with:
  • Adobe Analytics
  • Adobe Target
  • Google Analytics
  • Google Tag manager
  • Optimizely
  • Tealium Tag Manager
  • Tableau
  • Domo
  • System Implementation and Configuration
  • Integration of Data Platforms
  • Integration with MDM
  • Development of Reporting
  • Development of Data Visualizations

Insights
& Optimization

  • Ongoing Data Analysis
  • Multivariate and A/B Testing Programs
  • Monthly Insights
  • Content Optimization
  • Marketing Performance Measurement