B2B Tech

We’ve seen it through every market transformation

B2B technology has become more complicated in recent years as the cloud has expanded to accommodate ever more software offerings. Development tools have advanced just as quickly. We have worked with some of the largest B2B technology companies in the world, including Salesforce, Intel, Informatica, and more, which gives us a broad understanding of the complexity of not only the products, but also the buying cycle in the B2B technology landscape. As the cost of development has come down, new entrants jump into the space every day, while at the same time older, established brands are consolidating. We understand how to help B2B technology brands differentiate amidst it all, and win more lifelong, repeat customers.

KPIs

  • Conversion Rate Optimization
  • Channel Attribution
  • Sales Cycle Acceleration
  • Revenue Growth
  • Customer Acquisition Effectiveness
  • Lifetime Customer Value